Tax-loss harvesting alternatives for SNAP

Among the 12 Interactive Media & Services peers screened, PINS (Pinterest Inc.) has tracked SNAP most closely over the past year, with a return correlation of 0.48. The strongest fund stand-in is SOCL (Global X Social Media ETF) at 0.60 over the past year. Correlations are computed from daily closing-price returns aligned by trading day.

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STOCKS

Single-name peers

Ticker	Name	Sub-industry	1Y	3Y	5Y	10Y
PINS	Pinterest Inc.	Interactive Media & Services	0.48	0.46	0.57	0.53
RDDT	Reddit Inc.	Interactive Media & Services	0.45	0.38	—	—
PPLI	People Inc.	Interactive Media & Services	0.44	0.41	0.42	0.37
MTCH	Match Group	Interactive Media & Services	0.38	0.28	0.39	0.32
META	Meta Platforms	Interactive Media & Services	0.35	0.36	0.44	0.40
YELP	Yelp, Inc.	Interactive Media & Services	0.34	0.35	0.40	0.30
GOOGL	Alphabet Inc.	Interactive Media & Services	0.33	0.38	0.41	0.37
GOOG	Alphabet Inc. (Class C)	Interactive Media & Services	0.32	0.38	0.41	0.37
GTM	ZoomInfo	Interactive Media & Services	0.30	0.28	0.37	0.35
TRIP	TripAdvisor	Interactive Media & Services	0.28	0.29	0.32	0.25
CARG	CarGurus	Interactive Media & Services	0.27	0.32	0.34	0.30
QNST	QuinStreet, Inc.	Interactive Media & Services	0.23	0.24	0.22	0.20

ETFS

Fund stand-ins

An ETF is generally not 'substantially identical' to a single stock, which is why funds are the standard wash-sale-aware replacement.

Ticker	Name	Focus	Match	1Y	3Y	5Y	10Y
SOCL	Global X Social Media ETF	Social Media	SUB-IND	0.60	0.56	0.62	0.58
VOX	Vanguard Communication Services	Comm Services Sector	SECTOR	0.51	0.52	0.56	0.48
FCOM	Fidelity MSCI Communication Services	Comm Services Sector	SECTOR	0.51	0.52	0.56	0.47
SPY	SPDR S&P 500 ETF	S&P 500	BROAD	0.48	0.46	0.45	0.39
VOO	Vanguard S&P 500 ETF	S&P 500	BROAD	0.47	0.45	0.45	0.39
IVV	iShares Core S&P 500	S&P 500	BROAD	0.47	0.45	0.45	0.39
XLC	Communication Services SPDR	Comm Services Sector	SECTOR	0.45	0.46	0.52	0.49
QQQM	Invesco Nasdaq 100 ETF	Nasdaq 100	BROAD	0.43	0.44	0.48	—
ESPO	VanEck Video Gaming & eSports	Gaming & Esports	SUB-IND	0.42	0.37	0.46	0.45
QQQ	Invesco QQQ Trust	Nasdaq 100	BROAD	0.42	0.44	0.48	0.43
HERO	Global X Video Games & Esports	Gaming & Esports	SUB-IND	0.40	0.35	0.42	0.42
IYZ	iShares US Telecommunications ETF	Telecom	INDUSTRY	0.13	0.26	0.33	0.30

NEXT STEPS

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Replacement research for SNAP's peers

PINS RDDT PPLI MTCH META YELP GOOGL GOOG GTM TRIP CARG QNST

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Method: Pearson correlation of daily closing-price returns, Yahoo Finance data, series aligned by trading day, refreshed weekly. A cell is blank when overlapping history covers less than 60% of its window. Correlation is descriptive, not predictive. Wash-sale treatment depends on facts and circumstances — confirm with a tax professional. Not investment advice.